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Give readers an easy way to sign up for mobile push notifications from your website.

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What are Cake Pops?

Cake Pops are free, automated mobile push notifications that let your readers know when you publish new content on your site—a new blog post, a new item on your Etsy store, or new white paper for your business.

How do they work?

Cake uses RSS feeds to recognize when you have published new content on your site. When new content is published, we send a friendly reminder to your follower’s phones and Cake homescreen.

A tap on the Cake Pop notification will land a user on your site where they can swipe through your new and previous posts.

If your website already has RSS or Atom feeds enabled, this is going to be a piece of...well, Cake! And best of all, it’s free!

Cake Pops
Cake Pops

Your Content = Your Revenue

Bring users directly to your revenue-generating content —no more chasing them around social media, getting lost in email inboxes, or losing control to RSS readers.

When viewing your website in Cake, users simply swipe forward through your latest posts, seeing more content in less time. It’s a better experience for both readers and publishers.

How do I get started?

Getting started is a piece of cake. There are three simple steps:

  1. Enter your website, Etsy store, or blog URL.
  2. Select a badge style.
  3. Post your custom badge on your website or newsletter.

Users that click through and download Cake Browser will automatically be following your website and receive push notifications when you publish.

Cake Pops

What are you waiting for?

Enter your website and let’s see how Cake Pops can increase your site engagement!